Fantasy Basketball Team Names

1050 Fantasy Basketball Team Names That Score Big

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By Jay Shaw

Draft day is done, your roster is stacked, and now comes the most important decision of all—choosing a fantasy basketball team name that actually dunks on the competition.

Whether you’re managing a dynasty league, going head-to-head in a heated weekly battle, or just here for the memes, your team name sets the tone for your entire season. It’s your first flex, your calling card, your smack-talk shortcut. And let’s be honest—a clever name can make losing a little more bearable and winning even sweeter.

This list of 1050 fantasy basketball team names is packed with puns, pop culture plays, NBA references, and creative wordplay that’ll have your league chatting at tip-off.

From hilarious one-liners to cool, confident picks, we’ve covered every naming style so you can find the perfect match for your team vibe. Get ready to scroll, laugh, and land a name that scores as hard as your starting five.

Let’s ball out—starting with your team name.

Slam Dunk Names: Why Fantasy Basketball Team Names Matter

Fantasy Basketball Team Names

Your fantasy basketball team name isn’t just a label — it’s your opening move. It’s what your opponents see before the game even begins. Whether you’re playing casually with friends or grinding through a serious league, the right name sets your vibe.
Here’s why picking a great fantasy basketball team name is more important than you think:

  • A clever name builds instant team identity
  • It adds personality, humor, or swagger to your roster
  • Great names spark trash talk and group chat laughs
  • It shows creativity — not just stats knowledge

Whether you want to be the comedian, the legend, or the wildcard, there’s a fantasy basketball team name below waiting to make your squad unforgettable.


Fantasy Basketball Team Names Funny

This section is for the smartasses and meme-lords. These funny fantasy basketball team names pack personality, puns, and a healthy dose of sarcasm.

  1. Shaqtin’ My Pants
  2. Steph Infection
  3. Ball Don’t Lie
  4. Dwight Around Your Finger
  5. No Klay No Gain
  6. Benched Warmers
  7. Harden the Paint
  8. Inglorious Backboards
  9. Slam Drunk
  10. Giannis the Menace
  11. Airballs Anonymous
  12. Fast Breakup
  13. Malice at the Breakfast
  14. Durantulas Unite
  15. Jokic on You
  16. Can’t Pass This
  17. Brick Squad
  18. Rebound Rascals
  19. Shoot Happens
  20. Dribble Trouble
  21. More Rim Than Skill
  22. Balling & Falling
  23. League of Noobs
  24. Bench Mob Mayhem
  25. Zero Chill Zone
  26. Timeout Thieves
  27. The Foul Playboys
  28. Passhole Nation
  29. The Rim Jobs
  30. Tall Order
  31. Missed Connections
  32. Triple Double Trouble
  33. The Unintentional Walk-Ons
  34. The Traveling Violation
  35. Buzzer Beaters & Belly Flops
  36. No D Just 3s
  37. Unnecessary Roughness
  38. Load Management Legends
  39. Nothin’ But Bricks
  40. Swish Kebabs
  41. Midcourt Crisis
  42. Pump Fake Philosophers
  43. Can’t Handle the Hoop
  44. Blocked & Loaded
  45. Shooting Blanks
  46. Foul Mouths
  47. Sub Me In Coach
  48. Court Jesters
  49. Swish You Were Here
  50. Backcourt Bandits

Every one of these team names has a joke baked in. Some are bold, some a little cringe — but all of them bring fun to the court. If you like to keep your opponents laughing while you rack up wins, these are a solid slam dunk.

Perfect for laid-back leagues, inside-joke group chats, or fantasy managers who treat drafts like stand-up comedy shows.


Best Fantasy Basketball Team Names

Looking for names with big energy and even bigger impact? These bring heat without the cringe.

  1. Half-Court Kings
  2. Paint Dominators
  3. The Clutch Collective
  4. 3-Point Royalty
  5. Dynasty Dunkers
  6. Pick & Roll Patrol
  7. Post Up Posse
  8. Championship Mentality
  9. In the Zone
  10. Ball Control Coalition
  11. Run the Floor
  12. Game Time Grind
  13. The Full Court Pressers
  14. Rim Reapers
  15. Inside the Arc
  16. Floor Generals
  17. Hoop Hustlers
  18. Next Play Mentality
  19. Glass Cleaners
  20. Offense Wins Games
  21. Triple Threat
  22. Fourth Quarter Finishers
  23. Fast Break Fame
  24. The Sixth Man Society
  25. Playoff Pushers
  26. Defensive Disruptors
  27. All Net Mentality
  28. Clutch Mode On
  29. The Draft Class
  30. Loyal to the Game
  31. Shot Clock Savants
  32. No Look Legends
  33. Fadeaway Finishers
  34. Ball IQ Brigade
  35. MVP Mindset
  36. Buzzer Beat Battalion
  37. Iso Game Strong
  38. The Hot Hand Syndicate
  39. Hardwood Ambition
  40. Just One More Rebound
  41. Climb the Ladder
  42. Legendary Layups
  43. Peak Performers
  44. Box Score Bandits
  45. The Key Invaders
  46. Full Rotation
  47. Goat Vibes Only
  48. The Franchise Five
  49. Playmaker Parade
  50. Endline Enforcers
  51. 4th Quarter Fire

These names are clean, powerful, and perfect for anyone who takes their fantasy season seriously — without losing their cool. They give that edge of respect, even if you’re trash-talking on the side.

Ideal for high-stakes fantasy leagues, ESPN showdowns, or competitive friends who love NBA talk as much as trophies.

Clever Fantasy Basketball Team Names

For the managers who love wordplay, double meanings, and subtle flexes — these clever fantasy basketball team names hit hard and smart.

  1. Above the Rimshots
  2. Ball Movement Inc.
  3. No Trade Clause
  4. Roster Nosters
  5. Pace & Space Agency
  6. Baseline Theory
  7. Court Order
  8. Zone Coverage Club
  9. Bench Mob Bosses
  10. The Pick Axis
  11. Strategic Fouls Only
  12. Floater Society
  13. Switch Everything
  14. Screens & Schemes
  15. Lineup Lockers
  16. Perimeter Pirates
  17. Closeout Crew
  18. Silent Assists
  19. Iso Nation
  20. Playbook Hustlers
  21. The Efficiency Experts
  22. Analytics Avengers
  23. Full Court Thinkers
  24. The Vertical Planners
  25. Draft Capital Crew
  26. Rotation Engineers
  27. Sneaky Good Squad
  28. The Possession Kings
  29. Matchup Magicians
  30. Low Post Lawyers
  31. Stat Sheet Strategists
  32. Clutch Calculations
  33. Catch & Shoot Society
  34. Run It Back
  35. Gameplan Ghosts
  36. Hustle Metrics
  37. Dribble Density
  38. Paint Point Planners
  39. Fast Break Strategists
  40. Bounce Pass Bureau
  41. The Run & Gun Guild
  42. High IQ Hoopers
  43. Chalkboard Kings
  44. Ball Security Council
  45. The Second Unit Secrets
  46. Weak Side Wonders
  47. Assignment Switchers
  48. Court Vision Coalition
  49. Hooplogists
  50. Spacing Royalty
  51. The Mental Game

Clever names like these don’t scream — they wink. They’re for the type of fantasy player who drafts with precision, trades with tactics, and probably wins with spreadsheets on the side.

Perfect for leagues full of analytics nerds, strategy buffs, or just clever minds who like a little subtlety in their slam dunks.


Player-Specific Fantasy Basketball Team Names

Whether you build your team around one superstar or just love a great pun, these player-specific names are all about the big names in the league.

  1. Curry Up and Win
  2. The Real Slim KD
  3. Jokić Me Gently
  4. Dame Time Delays
  5. Harden My Heart
  6. Embiid You Farewell
  7. LaVine and Let Die
  8. Ja Dropper
  9. Antetokounmpo You Didn’t
  10. Zion and On
  11. Booker T’s Backcourt
  12. Tatum Takedown
  13. Devin the Moment
  14. Kawhi So Serious
  15. Luka at This Squad
  16. Fox in the Paint
  17. Bam It Feels Good
  18. Triple J Thunder
  19. Spida Sense Tingling
  20. Sabo-Nation
  21. Ball or Nothing
  22. Trae’d and True
  23. Poole Party
  24. Wemby Wonders
  25. Gobert or Go Home
  26. Ingram Things
  27. Ayton Woes
  28. Mobley Mobb Deep
  29. SGA to Play
  30. KAT Me Outside
  31. Middleton Madness
  32. Cade to Perfection
  33. Markkanen Marvel
  34. Jalen Be Nimble
  35. Paolo Please
  36. Kuzma Klub
  37. Giddy Up Thunder
  38. Murray Me Down
  39. Grant Me a Win
  40. Tyrese’d Up
  41. Dray Area
  42. Randle and Rise
  43. Porterhouse Hoopers
  44. KP’s Last Stand
  45. Bones Brigade
  46. Dinwiddie Dudes
  47. LaMelo Motion
  48. DeRozan Dynasty
  49. Jabari Justice
  50. The Maxey Effect
  51. Simons Says Score

These names ride on the fame (and flaws) of fantasy favorites. Whether you drafted them first or just love their game, there’s a name here that’ll fit your MVP.

Great for fantasy teams built around a franchise player, or for roasting your league mates who always pick LeBron “for sentimental reasons.”


Women’s Fantasy Basketball Team Names

Whether you’re repping the WNBA, a women-led fantasy league, or just want some powerful names with a feminine twist — these names deliver.

  1. Hoop Goddesses
  2. Layup Legends
  3. The Bounce Belles
  4. Board Queens
  5. Swish Sisters
  6. Paint Princesses
  7. Fast Break Femmes
  8. Her Time to Shine
  9. Crossover Queens
  10. Rebound Royals
  11. The Pivot Posse
  12. No Boys Allowed
  13. Shot Clock Sirens
  14. Triple Threat Tribe
  15. Court Queens Collective
  16. Step-Back Sisters
  17. Full Court Femmes
  18. Dribble Divas
  19. Post Up Princesses
  20. And One Angels
  21. Bench Boss Babes
  22. Net Gains Only
  23. Layup Ladies
  24. Hoop Hustle Heroines
  25. Defense Dames
  26. Hardwood Honeys
  27. Unstoppable She
  28. She Got Game
  29. The W Roster
  30. Swish Her Story
  31. The Lady Legends
  32. Fadeaway Femmes
  33. Court Couture
  34. Iso Femme
  35. Ballin’ Baddies
  36. Pick & Roll Royalty
  37. Drive & Dish Divas
  38. The Sixth Woman
  39. Basket Belles
  40. She Scores More
  41. WNBA Wonders
  42. Her Time Out
  43. Midrange Missiles
  44. Queen of the Court
  45. The Girls Who Hoop
  46. Rim Rockin’ Rebels
  47. Game Face Girls
  48. Paint It Pink
  49. The Backcourt Babes
  50. Free Throw Furies

These names mix grace with game — made for teams that honor strength, skill, and style all at once. They sound bold, confident, and ready to win.

Perfect for WNBA-themed leagues, women-led teams, group chats with a baller vibe, or co-ed leagues where the girls take over.


Inappropriate Fantasy Basketball Team Names

These walk the fine line between clever and questionable. Not for grandma’s league — but ideal for friends who enjoy edgy humor.

  1. Full Court Pressed AF
  2. Ballz to the Wall
  3. Brickin’ With the Boys
  4. Fouling in Love
  5. Slam That Rim
  6. No D, Just Me
  7. Thicc & 3
  8. Don’t Touch My Balls
  9. Bang Bros Basket
  10. Alley Oops I Did It Again
  11. Ball Handlers Anonymous
  12. Rim Lickers
  13. Offensive Rebounds
  14. Load Management Issues
  15. Paint Me Like One of Your Hoopers
  16. The Dribble Drunks
  17. Crossover Cult
  18. Swish You’d Stop Talking
  19. Pump Fake & Chill
  20. Backdoor Bandits
  21. Get That Outta Her
  22. Stepdads of the Paint
  23. Illegal Screenshots
  24. Box Out or Blackout
  25. Bench These Nuts
  26. The Posterizers
  27. Hoop Dreams & Wet Screens
  28. Shot Clock Shockers
  29. ISO Horny
  30. Layup Lines & Pick-Up Lines
  31. Dirty Double-Dribbles
  32. The Ball Fondlers
  33. In Your Zone Defense
  34. 5 Guys 1 Cup
  35. NBA or NDA?
  36. Full-Court Tease
  37. Basketbrawlers
  38. Step-Back Daddies
  39. Rimshot Raiders
  40. Foul But Effective
  41. Toss the Ball Salad
  42. The Traveling Sluts
  43. Out of Bounds Behavior
  44. Trash Talk Titans
  45. Lob City Legends (Not PG)
  46. Midnight Madness
  47. Hardwood & Heartbreak
  48. Double Team Please
  49. Get In the Paint
  50. Fantasy Foul Play
  51. Buzzer Beaters After Dark

These team names are the kind you laugh at and then immediately feel guilty about. Perfect for spicy leagues where the humor is more R-rated than NBA-approved.

Ideal for private fantasy leagues, Discord trash talkers, or any group that thrives on pushing buttons and breaking norms.


Cool Names for a Fantasy Basketball Team

Looking for names with attitude and chill? These are the stylish picks that sound great on any leaderboard.

  1. Skywalk Syndicate
  2. Halfcourt Hustlers
  3. Elite Elevation
  4. Swish Mode
  5. The Ice Court
  6. Drip Drop Dynasty
  7. The Heat Checkers
  8. Next Gen Ballers
  9. Ghost in the Paint
  10. Precision Squad
  11. Bounce Unit
  12. Legacy League
  13. Slick Handles
  14. The Fadeaway Firm
  15. Downtown Dealers
  16. Poster Season
  17. The Silent Swish
  18. Built Different
  19. Iso Dynasty
  20. Midnight Hoop Crew
  21. Draft Day Kings
  22. The Chill Court
  23. Net Worth
  24. The Rim Syndicate
  25. Clutch Unit
  26. Swagger and Screens
  27. The Apex Five
  28. The Hangtime Hive
  29. Paint Pressure
  30. Rim Rock Rebels
  31. Edge of the Arc
  32. Fast Break Flex
  33. The Frost Lineup
  34. Backcourt Baddies
  35. 3-Point Vibe
  36. The Swish Society
  37. Above the Game
  38. Flight Club
  39. Floorcraft
  40. Clean Sweep Crew
  41. The Crossover Code
  42. Smooth Operators
  43. The Quiet Dominators
  44. No Cap Court
  45. The Draft Room
  46. Prime Time Picks
  47. Zone Raiders
  48. No Miss Mission
  49. The Final Possession
  50. Heatwave Hoopers

Cool doesn’t try too hard — and neither do these names. They’re effortlessly stylish, with a sleek tone that says, “I ball hard, but stay chill.”

Great for players who value sleek branding, minimalism, and names that roll off the tongue during highlight reels and post-game chats.


Catchy Fantasy Basketball Team Names

These names stick in your head like a buzzer-beater. If you want something that sounds iconic from the jump, these are for you.

  1. Hoops There It Is
  2. Catch & Swish
  3. Ball Don’t Stop
  4. Net Results
  5. Rim & Reason
  6. Shot Clock Shock
  7. Dunk & Disorderly
  8. Bounce Back Boys
  9. Draft & Destroy
  10. Fast Breakers
  11. Rebound Kings
  12. The Triple Thread
  13. Score Warriors
  14. Clutch Code
  15. Splash Control
  16. Roll With It
  17. Court Chemistry
  18. The Starting Line
  19. Game Plan Gang
  20. Above the Rim
  21. Pass Me That
  22. Box Score Boom
  23. Jump Shot Junkies
  24. Paint Prospects
  25. Final Possession
  26. First Pick Fire
  27. The Paint Patrol
  28. Crossover Culture
  29. The Shooting Stars
  30. Roster Hustle
  31. Rimshot Rhythm
  32. Go Off Kings
  33. Pick & Swish
  34. League of Handles
  35. Swish Force
  36. Take the Shot
  37. 3 and EZ
  38. Hardwood Harmony
  39. The 94-Feet Freaks
  40. Drive and Deliver
  41. Hot Hand Hustle
  42. The Jump Ballers
  43. Play-Makin’ Nation
  44. Timeout Titans
  45. The Point Parade
  46. Free Throw Flow
  47. Full-Court Fantasy
  48. Outscore & Outlast
  49. Nothing But Score
  50. Final Buzzer Buzz

Sticky, rhythmic, and addictive — these names sound like the titles of fantasy sports podcasts. They’re made to be remembered and repeated.

Best for public leagues, fantasy tournaments, or anyone trying to stand out from the wave of generic team names.


Fantasy Basketball Team Names Reddit

These names are inspired by the wild, clever, and unfiltered world of Reddit leagues. Expect memes, self-deprecation, and NBA deep cuts.

  1. Reddit Ringers
  2. Tinfoil Timeouts
  3. Load Management Bros
  4. Simps for Swish
  5. Ball Don’t Lie (But Reddit Does)
  6. Bench Mob Theory
  7. Flop Era Begins
  8. The Untradeables
  9. Don’t @ Me
  10. Mods Took My Pick
  11. Reverse Jinx Squad
  12. Stat Sheet Survivors
  13. Free Agent Fever
  14. Locked Threads & Layups
  15. Ctrl+Alt+Delete My Roster
  16. Bricked Up & Bitter
  17. Zero Ball Movement
  18. Goberted Again
  19. Burner Ballers
  20. The Karma Collectors
  21. Fake Injury Reports
  22. Trade Block Drama
  23. Sleeper Cell Starters
  24. My Team’s Mid
  25. League-Wide Lurkers
  26. Overthink Central
  27. All Takes Matter
  28. Big Ball Energy
  29. Cursed Draft Picks
  30. Meme Team Supreme
  31. Washed Kings
  32. Subreddit Snipers
  33. Post Upvotes Only
  34. Ligma League Legends
  35. Fantasy Delulu
  36. Scroll & Swish
  37. AutoDraft Alphas
  38. Stream Team Dream
  39. DNP – Coach’s Reddit
  40. Tanked for Nothing
  41. Under the Cap, Over the Limit
  42. Rage Trade Ready
  43. Bet Slip Ballers
  44. The Woj Watchers
  45. All Hype No Handles
  46. Subpar Shooters
  47. That’s a Technical
  48. Pointless Possessions
  49. Team Veto Please
  50. Help Rate My Team

These names reflect the chaotic energy of Reddit fantasy leagues, where every manager thinks they’re a GM and drama lives in the comments.

Perfect for leagues sourced from r/fantasybball, Discord co-ops, or Reddit-heavy players who love the meta as much as the matchup.


Warrior Inspired Fantasy Basketball Team Names

Ready to battle on the court? These names draw from epic warrior energy — aggressive, bold, and built for domination.

  1. The Rim Raiders
  2. Hardwood Spartans
  3. The Draft Crusade
  4. Paint Warriors
  5. Fast Break Legion
  6. Swish Battalion
  7. Court Conquerors
  8. Iso Assassins
  9. The Buzzer Blades
  10. Crossover Commandos
  11. Gladiators of the Glass
  12. The Pick & Roll Platoon
  13. Three-Point Militia
  14. The Arc Army
  15. The Hoop Horde
  16. Deadeye Dragoons
  17. Post-Up Phalanx
  18. Board Battle Brawlers
  19. The Full Court Force
  20. Slam Guard Syndicate
  21. Power Play Posse
  22. Fast Break Blades
  23. Dynasty Destroyers
  24. Fadeaway Frontline
  25. Rim Siege
  26. Swishblade Soldiers
  27. The Rebound Reign
  28. Court Executioners
  29. The Backcourt Berserkers
  30. Charge Circle Champions
  31. The Paint Invaders
  32. Swish Spartans
  33. Layup Legionnaires
  34. The Breakout Battalion
  35. Block & Lock Troopers
  36. The Iso Infantry
  37. Fantasy Firestorm
  38. Clutch Combatants
  39. The Zone Enforcers
  40. Ballistics Battalion
  41. Box-Out Blades
  42. Run-and-Gun Regiment
  43. Triple Threat Tacticians
  44. Net Neutralizers
  45. The Slam Shogunate
  46. The Court Crusaders
  47. Defensive Demigods
  48. The Handle Harbingers
  49. Buzzer Beater Brigade
  50. The Rim Warlords
  51. Swish Snipers Unit

These names pack power and precision. Think of them as fantasy team names forged in steel and sharpened in game-day sweat.

Ideal for competitive leagues, fantasy playoffs, or branding a team like it’s going to war every week.


Pop Culture and Music Inspired Names

Love a little culture in your court? These team names reference music, movies, and memes to give your roster mainstream swag.

  1. Hoop Dreams & Heartbreak
  2. Ballers & Barbies
  3. Swish Me Baby One More Time
  4. Post Malone in the Paint
  5. Breaking Ball
  6. Backcourt Boys
  7. Kendrick Lobs
  8. Lizzo’s Layups
  9. 3-Point Fiction
  10. Rick and Rim-ty
  11. The Ballerhood
  12. NBA & Chill
  13. Full Metal Backboard
  14. Stranger Swings
  15. T-Swish Squad
  16. Dribble & Dragons
  17. Layup Like Beckham
  18. The Weeknd Warriors
  19. Wu-Tang for the Children
  20. Curb Your Enthusiasm Offense
  21. Better Call Ball
  22. Ball of Duty
  23. Arc & Recreation
  24. Game of Zones
  25. Bieber Buckets
  26. Fast & Flagrants
  27. The Office MVPs
  28. Passanova
  29. Shooting with Scorsese
  30. Midrange Marvels
  31. The Big Swish Theory
  32. Fleetwood Bricks
  33. Hardwood Hooligans
  34. Rap Game Rebound
  35. Hoop There Be Monsters
  36. Swish Tok
  37. GOT Handles?
  38. Gaga for Giannis
  39. La La Landup
  40. Queen of the Court Beyoncé
  41. Basketflix & Chill
  42. Boogie Nights Backcourt
  43. Ye Olde Stepbacks
  44. The Dunder Mifflayups
  45. MJ & The Moonwalk
  46. Lil Nas Rims
  47. The Eras League
  48. Rebounder Things
  49. Midcourt Music Mafia
  50. Fantasy with the Stars

These names remix fantasy sports with pop culture flair. They’re catchy, trendy, and lowkey iconic.

Great for leagues among music lovers, TV buffs, TikTokers, or anyone whose Spotify playlist is as important as their roster.


Quick Tips for Nailing Your Fantasy Basketball Team Name

Naming your fantasy team should feel like crafting your team identity. Here’s how to do it right.

  • Match your vibe: Funny? Fierce? Nerdy? Pick a tone that fits your league personality.
  • Use player puns wisely: Avoid overused names unless you add a new twist.
  • Go thematic: Music, mythology, anime, or tech — lean into what you love.
  • Keep it short: A snappy 2–4-word name is easier to remember and repeat.
  • Update each season: New rosters = new possibilities for names.
  • Test it out loud: If it sounds cool when you say it, it’s probably a keeper.

A fantasy basketball team name should do more than label your lineup — it should say something about your play style and personality.

Read: Tyreek Hill Fantasy Team Names
Read:Fantasy Boy Names
Read: CeeDee Lamb Fantasy Names
Read: Dirty Fantasy Football Team Names
Read: Inappropriate Group Chat Names
Read:Clever Guild Names
Read: Playful and Dirty Team Names
Read:615 Dark Humor Group Chat Names
Read:560 Super Funny Gamertags
Read: Cornhole Team Names
Read: Unique Anime Group Names
Read: Funny Basketball Team Names
Read: Best Fantasy Team Names
Read:Patriotic Team Names


FAQs

Can I change my fantasy basketball team name mid-season?

Yes! Most fantasy platforms like ESPN and Yahoo allow name changes anytime — just make sure your league doesn’t have specific rules against it.

What’s the most important factor when choosing a team name?

It depends on your style. Some go for humor, others want intimidation. Pick a name that reflects your vibe and strategy.

Should I include player names in my fantasy team name?

You can! Just keep in mind that if the player gets injured or traded, the name might lose relevance. Use puns if you want to keep it flexible.

Are inappropriate fantasy names allowed in public leagues?

They might get flagged. For public platforms or PG-rated leagues, keep it clean or clever enough to fly under the radar.

What if my team name idea is already taken?

Get creative with spelling, mash-ups, or alliteration to put a unique twist on popular themes.

Conclusion

From clever puns to fierce warrior names, fantasy basketball team names are more than just labels — they’re part of the game. Whether you’re into edgy humor, pop culture, or all-out domination, this list of 1,050 fantasy basketball team names gives you the power to stand out before tipoff even begins.

Drop your favorite team name in the comments or tell us which section helped you find your next fantasy identity. Game on.

Author

  • Jay Shaw

    Hey! I’m Jay Shaw — the creative force behind AllFantasyNames. From mystical kingdoms to weekend trivia squads, startup brands to secret gamer tags — I’ve always been fascinated by the power of a great name to tell a story and leave a mark.